Privacy Policy

Your trust matters to me. This Privacy Policy explains what I collect, how I use it, who I share it with, and the choices you have when you visit soulwayguidance.com or purchase a reading.

By using my website or services, you agree to this Policy.

What I Collect

Information you provide

  • Contact details (name, email, billing/shipping address, phone)
  • Order details (items purchased, subscription status, transaction info)
Messages you send me (questions for your reading, support requests)
  • SMS consent and preferences (if you opt into text messages)

Information collected automatically (“Device Information”)

  • Browser, IP address, time zone, device identifiers
  • Pages viewed, referring sites/search terms, on-site interactions
  • Cookies, pixels, web beacons, and log files

Currency cookie: I may process your IP to determine location for currency conversion and store your selected currency in a session cookie so prices stay consistent until you close your browser.

How I Use Your Information

I use your information to:

  • Fulfill orders and deliver readings (process payments, send confirmations, deliver your reading by email)
  • Communicate with you (support, reminders, updates, marketing if you consent)
  • Prevent fraud and secure the site
  • Improve the website and ads (analytics, performance measurement)
  • I may use reputable AI tools to help draft, translate, or quality-check communications and readings. I limit the personal data shared, use it for the purposes described above, and require vendors to handle data responsibly.

Legal Bases (EEA/UK)

Where applicable, I process your data based on:
Contract (to provide your order/reading)
Legitimate interests (site security, fraud prevention, product improvement, limited direct marketing)
Consent (cookies where required, SMS/email marketing)
Legal obligation (tax, accounting)
Cookies, Analytics & Ads
Cookies & similar tech
Used for site functionality, performance, analytics, personalization, currency selection, and advertising.

Cookies, Analytics & Ads

Cookies & similar tech

Used for site functionality, performance, analytics, personalization, currency selection, and advertising.

Shopify

My store runs on Shopify. Learn how Shopify handles data:

Google Analytics

Used to understand how visitors use the site.

Behavioral advertising

I may use your info to show relevant ads. Learn about targeted ads:
Ad preferences:
Retention.com / third-party pixels
When you visit, log in, register, or open an email, cookies/ad beacons may associate activity with your email address to enable marketing communications. Opt out here: https://app.retention.com/optout.  

Sharing Your Information

I share data with trusted service providers (“processors”) only as needed to run my business—e.g., Shopify (e-commerce), payment gateways, email/SMS platforms, analytics/ads, fraud prevention, customer support.
I may disclose information to comply with laws, respond to lawful requests (subpoena, warrant), enforce my terms, or protect rights, safety, and security.
I do not sell your personal information.

Data Retention

I keep order and account records for as long as needed to provide services and for legal/compliance purposes. I keep marketing data until you opt out or it’s no longer useful. I delete or anonymize data when it’s no longer required.I may disclose information to comply with laws, respond to lawful requests (subpoena, warrant), enforce my terms, or protect rights, safety, and security.
I do not sell your personal information.

International Transfers

Your data may be processed in the United States and other countries with different data protection laws. I use reasonable safeguards (e.g., contractual commitments) to protect your information when transferred.

Security

I use reasonable technical and organizational measures (encryption in transit via HTTPS, access controls, reputable processors). No method is 100% secure, but I work to protect your data.

Children’s Privacy

My site and services are not intended for people under 18 (or older where local law applies). I do not knowingly collect children’s personal data.

Third-Party Links

I’m not responsible for the privacy practices of third-party websites or services linked on my site. Please review their policies.

Changes to This Policy

I may update this Policy from time to time. Continued use of the site means you accept the changes.